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Case Studies

Making Structural Change Make Sense with Performance Mapping

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Customized Training for System Adoption in a Rental Company

Client: National Equipment Rental Company
Industry: Retail / B2B Equipment Rental
Focus Area: Customized Training for New Technology Rollout

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The Challenge:
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A large rental company was rolling out a new inventory management system across multiple locations. The old system was outdated, inconsistent, and largely ignored by frontline employees who had developed their own workarounds.

 

While the new platform promised better tracking, improved efficiency, and fewer losses, employees saw it as "just another system" and were reluctant to change. Leadership knew that simply showing people how to use the platform wasn’t enough—they needed employees to understand why it mattered.​

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Our Solution:
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CK Digital created a fully customized training program focused on behavior change, not just buttons and screens.


We designed:
 

  • A “Why This Matters” kickoff module to explain how the new system would help reduce missing product, recover lost revenue, and make daily tasks faster and easier
     

  • Role-specific training tracks for warehouse staff, front desk, and regional managers
     

  • Scenario-based walkthroughs showing how the system solves real frustrations like manual logging, double entries, and guessing where equipment was last seen
     

  • Job aids and quick-reference tools embedded near workstations and in the system itself
     

  • Manager coaching guides to reinforce adoption in daily huddles and check-ins
     

  • A branded, visual style that reflected the company’s voice and made the training feel like a value-add, not a compliance task

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The Outcome:
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  • System adoption exceeded 90% within the first month
     

  • Equipment tracking errors decreased by 45% in the first 60 days
     

  • Employee feedback improved, with field teams citing "less guessing" and "fewer follow-up calls"
     

  • Managers had clear tools to support new behaviors and track progress across locations
     

Bottom Line:
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Training didn’t just teach the system, it built buy-in. By focusing on the "why" behind the change and delivering role-relevant, easy-to-use content, CK Digital helped drive adoption and performance from day one.

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